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TIME may receive compensation for some links to products and services on this website. Check here if you would like to receive subscription offers and other promotions via email from TIME group companies. However, experts agree that the only individuals who can accurately identify “the dress” are those who see it in person. If the photograph showed more of the room, or if skin tones were visible, there might have been more clues about the ambient light. I’m the news director here at Cosmopolitan.com, and I could really use a cup of tea right now.
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Thus far, research suggests that the difference arises because you use your brain differently. The Dress illusion reminds us of the fallacies inherent in our visual sense and the existence of individual differences in our abilities of perception. So, although the dress is blue and black, your unconscious overthinking makes you see it as white and gold. Now, scientists also think that people’s familiarity with the amount of light in a given environment may guide their judgments about color.
Also somewhat to my surprise, I found no effect of time of day when viewing the image, no effect of whether people grew up—or are living now—in an urban versus rural setting. A separate study, conducted by the personal genomics company 23andMe, showed that a person’s genetics doesn’t seem to affect perception of the dress, either. Another early study showed that the dress phenomenon was not merely an artifact of language, or how people choose to classify colors using words.
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And it can seem as if colors change depending on surrounding colors, like in the background of the #TheDress. When Wired’s photo team used Photoshop to determine the actual colors, they discovered that context means everything. When the image was white-balanced, though, there were still hints of blue where there should be white, and black where there should be gold. When the picture was balanced to its darkest pixel, the dress showed up as blue and black. Still, it wasn’t clear why some people would take the dress to be in shadows, while others would see it as being lit from overhead.
This includes the type of room, the monitor, the lighting and so on. Many work by contrasting images and colours, and this contrast could explain the differences seen on the dress. Additionally, as people get older their perception of colour changes. As a result, women have a more dynamic range of colour so may be more susceptible and sensitive to specific colours.
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A striking finding recently, showed that most people perceive smells differently from others. This is based on the fact that humans have 400 genes, which combine for 900,000 variations in receptors. Any two people will have approximately 30% of receptors that are entirely different from someone else.
If someone sees blue and black, their cones are very sensitive – eyes do subtractive mixing. If someone sees white and gold, eyes aren’t working as well in dim light and so they see white. They are less light sensitive causing additive mixing of green and red to make gold. Cones don’t see dim light well and in that situation the rods will see the dress as white. Someone else will respond to the dim color and see it as blue.
They’re both correct, depending on what your cones and rods are up to, how they perceive light. Like two people looking at God/Divine/Energy/Life as different beliefs , they might not realize they’re seeing the same beautiful energy just in different ways. Different perspectives, different facets of the same diamond, in the end we have to decide if we want to be blue black or white gold or just enjoy the dress. The debate was so intense that some anxious souls proclaimed that they were colorblind due to their inability to see what the majority perceived as blue and black. A question arises from all of this… why did different people see different colors on the same dress? The retailer of the dress confirmed that the real color of the ‘Lace Bodycon Dress’ was actually blue and black.
Those who originally saw The Dress as blue and black should not be too smug, though. Some may argue that colour itself is just a construct imposed by the brain to make sense of the world. What enters the eye is just a spectrum of wavelengths of light, we turn that into something with category boundaries and labels and connotations. But one thing’s for certain; The Dress is a brilliant example of how breaking the perceptual system helps us to learn more about how our brains work.
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